Matomo On-Premise

Matomo On-Premise is the self-hosted, open-source version of the privacy-first web analytics platform. It grants organizations 100% full data ownership and control, allowing them to choose the server location and tailor security settings. It is ideal for organizations with strict compliance (GDPR), security, or customization requirements, though it requires internal technical resources for maintenance and scaling.

Department: Sales & Business DevelopmentMarketing & CommunicationsIT Development & ProductFinance & Legal
Users: Developer
Market Segment: Enterprise

Description

Matomo On-Premise is the ideal choice for organizations where full control and data governance are mandatory. By hosting Matomo on internal servers, the organization becomes the sole data controller, guaranteeing that data never leaves their infrastructure and providing the highest level of privacy and vendor independence. As an open-source solution, it offers unlimited flexibility to customize tracking logic, audit the code, and integrate deeply with other internal systems. Premium features (like Heatmaps, A/B Testing, and Form Analytics) are available as separate annual feature licenses.

  • Full Data Control: The organization chooses the data storage location and retains complete ownership and access to raw analytics data.

  • Maximum Customization: Allows for custom plugin development, deep integration with other systems, and modification of the platform’s code and user interface.

  • Cost Efficiency (Core): The core analytics software is free to download and use.

  • Compliance Certainty: Guaranteed compliance with strict regulations like GDPR by controlling data retention, anonymization, and access entirely in-house.

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